Kick Butt Business Idea #4

Hold the event

On the day of the event you will need to get all your materials together and set up at your prearranged location. Be sure to give yourself enough time to get set up before the event - at least 30 minutes. It's also a good idea to check in with the manager to let them know that you have arrived.

I recommend you have at least two people manning the table. One should roam around and pass out the treats to the children and encourage the parents to look at the sample letter. The other should stay close to the table and answer questions, take money, make change, pass out the order forms, etc.

After the event you will need to distribute the money to the charity minus the agreed upon percentage for your expenses. Then immediately get to work sending out the letters.

A couple of weeks after you send the letter send a follow up letter to the parents promoting your Holiday and Special Event Package of letters.

I suggest you create two packages of letters. One package of 6 holiday letters plus one special event letter.

For either package the parent would choose which letters they want to be sent from a selection form that you will provide when they order.

Here is a breakdown of what to send and when:

Approximately two weeks after you send the Fund Raising Holiday Letter send a letter to the parents advising them of your Holiday and Special Event packages. Include information about the different packages you offer, pricing, a sample personalized holiday letter, a selection form -- to indicate which package they want and which letters -- and a return envelope.

When they send payment you should immediately send a personalization form that they will fill out to tell you the child's custom information.

It is very important to send this form only after you have received payment. The reason for this is because if you include the personalization form with the initial product information many people who would like to order will procrastinate about filling out the form and they will end up not ordering.

After you receive the personalization form you should make a copy and send back to them for their records. Also include a few postcards that they can mail to you in case any of the information changes (for example, if their pet goldfish dies you would not want to refer to the goldfish in a letter) as well as a post card for the Tooth Fairy letter if needed. Include instructions telling them when to use the postcards and confirm when the letters will be mailed to their child.

Keep a calendar of when to send the letters and mail them as scheduled.

We have created a special "Holiday and Special Event Package" that includes 25 special event and holiday letter templates. You can customize these letters with each child's specific details. Included in this package of letters are:

Tooth Fairy
Birthday
Easter
Flag Day
Independence Day
Halloween
New Years
St Patrick's Day
Thanksgiving
Valentines
Mothers Day
Pre-Christmas
Christmas Check Up

Each letter uses a special character to give the child interesting and fun facts about the specific holiday or to encourage the child to develop good habits such as brushing their teeth.

Multiple letters are included for most occasions in the cases where there are more then one child receiving the letters in the same household. This way, you can send a different letter to two or more children in the same household for the same Holiday.

The "Holiday and Special Event Package" is included free when you purchase "Letters from Santa." For details visit: www·KidsMailFun·com